Colin Hunter is an Author, Mentor, Coach, and the Founder and CEO of Potential Squared, an international business that specializes in creating playgrounds to disrupt the way people are led. Three areas of focus include: Building Leadership Capabilities, Strengthening Functional Capabilities, and guiding Innovative Cultures.

Colin generates a lasting professional impact with those he works with and is renowned for being what they and he calls refreshingly direct, lighting inspirational fires to drive change. He facilitates, mentors, and coaches individuals and teams in the areas of leadership presence, personal brand, change leadership, innovation, strategic dialogue, creating board-level influence, and earning a seat at the executive table. With the use of actors, cutting-edge virtual realities, and a new leadership framework, clients have shown award-winning differences in the ways they lead. Colin prides himself by practicing what he preaches with being wrong more and learning fast from it.